Laird Hamilton has launched his signature stand-up paddle boards. The new Laird StandUp brand is hitting the market with its first line of planks. The world’s most famous waterman promises a new line of SUP boards for all levels of paddlers, while exceeding all expectations for stability and performance. Laird Hamilton never misses an opportunity and his new brand is state-of-the art. “I’ve been involved with stand-up since its conception. I’ve been building boards but involved on a little bit more of a superficial level. Now I have this opportunity to really have a full spectrum of equipment and focus on my brand”, explains the California-born wave rider.

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Laird Hamilton launches Stand-Up Paddleboard brand

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